Mind the Value - brand consulting by Britta M. Moser
Mind the Value - Create brand experiences and ecosystems that amaze people and clients.
BRANDING • DIGITAL • strategy
Mind the Value is an independent value branding & digital strategy think tank. I create unique brand experiences and ecosystems - and holistic strategies that bring solutions to specific consumers' needs to life and make change happen. As a brand and business strategist with a digital as well as cultural ethnology background, I combine strong focus on human-centered insights, brand building and strategic ideas - always pursuing value and innovation, functionality and authenticity, resilience and sustainability.
Unique positioning and identity are essential to inspire and engage, to stand out in the market and to get ahead at innovation - all based on one premise: A brand is what its company does and lives.
Clear vision and values are the key to meaningful branding and impact. Value branding is the key to responsible business culture and successful strategy, to innovation and implementation.
Creating human-centered concepts and experiences in order to communicate on target, connect consumers with the brand and build a sustainable as well as resilient brand community.